As their name suggests Photocopier & Printers 4 U provide high-end photocopier and printer solutions. They came to Tochin needing a colourful brand design and online presence for their products. Tochin created a tri-colour logo in a traditional style for their industry type but with an equally unique edge, which became the influence for the site colouring.
It was important that PP4U’s site was easy to navigate so visitors could find the product they wanted within a few clicks. As such the site includes a search box as well as filtering tools and a list of recommended items on each product page. Popular brands have a very prominent placement on the site as well to facilitate easy product location and emphasise the quality of the business and products on offer.
Updating their stock list and special offers on a regular basis PP4U wanted control over their site to keep information current. We provided an e-commerce system designed in-house to add categories, products, promotions and artwork whilst enabling them to keep track of visitor statistics, order details and stock levels – they can access everything at the click of a button from anywhere in the world. The result is that product details are accurate and detailed with quality images that include a rollover feature as well as a larger lightbox image.
Since its unveiling Tochin have worked hard to establish PP4U within the search engines, currently maintaining leading positions using Adwords for a minimum price whilst gliding up the organic listings for a number of keywords at the same time. PP4U have testified to seeing an increase in leads since Tochin’s involvement and like how easy the e-commerce system is to use.
- Logo Design
- Design and Artwork
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Client-managed e-Commerce Solution
- SEO and Adwords Management
- Content Management Ssystem
